EPTACONCEPT REDESIGNS THE DELICATESSEN DEPARTMENT OF THE CONAD SUPERSTORE PAC2000A OF POMPEI
The multi-disciplinary creative team of EptaConcept has completely redesigned the delicatessen department of the Conad Superstore PAC2000A of Pompei which, since its opening, has bet on the innovative Grocerant formula to combine traditional grocery shopping with the consumption of ready-made meals on site.
The enhancement of this strategic area inside La Cartiera shopping center immediately imposed itself as the main goal of the project, achieved thanks to an expansion of the product range and to a total aesthetic restyling, to increase its appeal and profitability.
The renewed collaboration between EptaConcept and the Chain, leader in the Large Scale Retail Trade sector in Central and Southern Italy, has led to highly satisfying results. Redesigned, the department confirms itself as the differentiating factor in the choice of store and virtuous example in the regional panorama.
EPTACONCEPT: THE VALUE OF A TURNKEY PROJECT
EptaConcept has once again demonstrated its consolidated expertise in the implementation of each phase of a turnkey project, from the needs analysis, to the presentation of renderings, to the programming of the worksite and after-sales services, meeting all installation-related challenges.
These include the major critical issues concerning the need to work with the shop open, manage the related interferences and change of store layout at the execution phase, depending on the timely demands of the Customer. Only the reactivity of EptaConcept and its distinctive ability to give life to evocative settings have allowed to create charming configurations with refrigerated furniture, finishes and special equipment made to measure.
INTERIOR DESIGN AT THE HEART OF AN IMMERSIVE CONSUMER EXPERIENCE
EptaConcept has always recognised interior design as the leitmotif of all its activities and at the centre of an immersive consumer experience, moulded thanks to an attentive study of shapes, lights and colours. In an area pervaded by beauty, such as Pompei, the experts of the Gruppo Epta brand have known how to create a welcoming atmosphere, in harmony with the architectural structure of the shopping centre and the area.
To conclude, the richness of the Campania culinary tradition is further accentuated by elegant environments, which transform the in-store restaurant of the Conad superstore into a gourmet space just waiting to be explored.